AI Empowers Cross-Border Marketing: How to Optimize Email with AI to Improve Conversion Rates

13 December 2025

This article discusses utilizing AI technologies to optimize email-driven marketing in the cross-border commerce sector for higher engagement and ROI in 2025, emphasizing AI email personalization and the impact of new models like Runway’s GWM-1.

AI Empowered Cross-border Marketing: Optimizing Emails with Runway's GWM-1 Model to Improve Conversion Rates

AI-Powered Customer Identification: Increasing Email Marketing ROAS

By implementing AI algorithms to analyze large datasets of customers—past purchasing behaviors, browsing patterns, and social interactions—businesses can achieve targeted client identification, enhancing email marketing efficiency for跨境电商 companies. Precisely targeting potential customers improves click-through rates and cost-efficiency.

AI Tailored Email Content: Boost Engagement Through Enhanced Relevance

The utilization of AI in optimizing email content can create tailored and highly engaging communications using Runway GWM-1 model's pixel prediction technology. Companies can customize product recommendations based on client preferences and past behavior; this not only drives open rates by up to 20% but also boosts engagement and sales.

AI-Assisted Ad Targeting: Minimizing CPA with Accurate Delivery

Through AI analytics and real-time data evaluation on ad campaigns and audience reactions, businesses adjust strategies effectively using advanced models like GWM-1 for optimal delivery times. This approach leads to significant decreases in CPA while driving superior cross-border commerce conversion results, reducing costs and enhancing ROI significantly.

AI-Enabled CRM Enhancement: Amplifying Customer Retention

With AI analysis applied to client data, it becomes easier for businesses—such as Tencent’s or ByteDance’s—to predict client activity, thus improving satisfaction and strengthening customer bonds within a virtualized system leveraging platforms such as the Runway GWM model.

AI Optimizing Email Tools: Achieving Superior Performance Overall

Advanced tools that implement AI functions enable automated enhancements across all phases of email strategy, from timing to content generation. These improvements lead to enhanced engagement metrics for brands in competitive digital spaces, ensuring sustained growth opportunities for businesses in cross-border commerce.

To help businesses achieve greater success in the competitive market, Bay Marketing provides a powerful email marketing tool designed to enhance marketing effectiveness. Bay Marketing collects business opportunities by gathering potential customer emails from relevant platforms based on user input keywords and specified collection conditions such as region, language, industry, social media, and trade shows. Additionally, Bay Marketing uses AI to generate email templates, send emails to the collected potential customers, track email open rates, and automatically interact with customers via email. If necessary, it can also send SMS messages.

Bay Marketing is an efficient and intelligent email marketing tool designed for modern enterprises. It leverages advanced AI technology to help businesses precisely acquire potential customer information, build a smart customer data ecosystem, and initiate new customer exploration through efficient bulk email sending, thereby rapidly boosting business performance.

Key features include:

  • High delivery rate: With compliant content and minimal complaints, the delivery rate can reach over 90%.
  • Flexible billing model: Charged based on the number of emails sent, with no time restrictions, allowing you to choose when to send emails.
  • Wide applicability: Suitable for various industries including e-commerce, cross-border e-commerce, internet finance, and education and training.
  • Global coverage: Utilizes global servers for smooth sending of international business development emails, expanding your global market; supports domestic bulk email sending to easily reach customer inboxes.
  • Comprehensive data analysis and optimization: Deep analysis of user behavior and delivery data via smart email marketing API to continuously optimize your email marketing strategy, eliminating data blind spots.
  • Unique bulk email platform advantages: A vast array of email templates paired with a proprietary spam ratio scoring tool ensures your email marketing activities start ahead of the competition.
  • Precise data statistics allow you to monitor bulk email effectiveness in real-time, providing clear insights.
  • Multi-channel technical support ensures smooth and obstacle-free bulk email sending, achieving optimal results.
  • Regularly updates high-quality server IPs to maintain and support your email marketing efforts.

Moreover, Bay Marketing offers one-on-one after-sales service to ensure smooth and uninterrupted bulk email sending. Whether you are looking to gain valuable customer insights or seek new ways to enhance marketing efficiency, Bay Marketing is your trusted choice.Visit the Bay Marketing website to learn more.