The Importance of Website Advertisment Upload
From the mid to late 1990s, Ruanwen has occupied a very important position in China's marketing dictionary, because it has created market miracles for multiple products at a lower cost. With the passage of time, with the enhancement of consumer discrimination, consumers have developed a strong immunity to traditional soft texts, resulting in the gradual loss of the functions of traditional soft texts.
With the prosperity of the Internet, the future development direction of advertisment is "Internet hidden advertisment"-applying the effort of advertisment to every link of network marketing and promotion. The promotion function of the network soft article, the purpose of soft article promotion is to advertise the corporate brand, and to pave the way for stimulating product sales. In the Internet age, an excellent advertisement can be quickly and widely spread at the lowest cost. It can be seen that many small and medium-sized e-commerce websites or traditional enterprises did not have more funds to invest in traditional media advertisements such as print or TV in the early stage of growth.
The advertisment in the promotion of advertisment must show the value and sense of mission of the enterprise, not simply for promotion, otherwise it will be a lifeless advertisement. The marketing function of online advertisment. The purpose of advertisment marketing is to realize the transaction of enterprise products or services. It is transformed into online purchasing power through network traffic. The e-commerce market has become the fastest growing market. The field is emerging and booming.
The traffic brought by advertisment marketing is stable, continuous and valuable, avoiding the waste of residents who simply use money to buy traffic through bidding consumption or affiliate advertising.
The role of website keyword optimization, the core of the key optimization of the website is the external chain and content, and the soft article is the embodiment of the external chain and content. The website optimization engineer uses the soft article to publish the soft article on forums, blogs, and Q&A platforms. This is optimized for website keywords.
Traditional external chain platform publishing model, in the highly competitive keyword optimization, it has been difficult to achieve effective rankings to surpass rival websites, so we can use the high PR value website to publish news soft article external chain to increase the website's external chain value.
The publishing of network soft articles may seem simple, but it is not. The publishing of network soft articles is a process of network soft article planning, which is a trinity process that integrates network promotion, network marketing, and website optimization.